New products, expanded reach, major awards highlight family-owned craft distillery’s 2024

New product marks iconic outdoor brand’s first foray into the spirits space

Beloved ice cream flavor is Sugarlands’ newest dessert in a jar creation

New product marks third collaboration between the platinum recording artists and craft distillery

Premium vodka brand toasts Mayer’s 21st Birthday with primary sponsorship at Atlanta on September 7

The crisp and refreshing flavor launches on National Moonshine Day

The club and Tennessee-based brand will host kickoff celebration April 10

A co-primary paint scheme will adorn Ricky Stenhouse Jr.’s No. 47 Camaro later this year

New flavor will debut as part of Sugarlands 10th birthday celebration in March

Dale Earnhardt Jr.-owned spirits brand will sponsor Huffman at World Series of Asphalt, five CARS Tour events

120-proof unaged whiskey is an homage to classic homemade spirits